The Ford Transit Custom / Tourneo Custom range took the No.1 spots in Britain’s best-selling new vehicles chart for 2020.
Ford not only led the medium and light commercial vehicle sales chart for the 55th successive year, but the Transit Custom / Tourneo Custom range were the country’s No.2 top-selling vehicles overall (including passenger cars) with sales of nearly 47,500 during the year.
Transit Custom / Tourneo Custom sales represented an all-time record market share of 44.5 percent of the one tonne medium commercial segment.
The Ford Fiesta took the No.1 spot as Britain’s best-selling passenger vehicle – the 12th successive year – with 49,000 sold.
“I want to thank our customers for continuing to show their confidence and trust in the Ford brand in what was an unprecedented difficult year,” says Lisa Brankin, MD, Ford of Britain and Ireland.
“The new lockdown measures announced earlier this week mean there will be a slow start to the much-needed recovery in the new vehicle sales market as we begin 2021, though thankfully the UK-EU and UK-Turkey trade agreements signed just ahead of the new year have avoided an even worse potential situation.
“We hope that the current circumstances will have changed enough by the all-important March sales month to help give the industry the kick-start it needs.
Ford was Britain’s top-selling passenger vehicle brand in 2020, a position it has held for the past 44 consecutive years, and also led retail sales with a 10.9 percent share in this segment.
Other passenger vehicle highlights included the Ford Puma which, in its first year on sale, with nearly 26,300 sold, is the best-selling mini utility vehicle in the country and placed No.8 in the best-sellers list overall.
The Ford Ranger also achieved a best-ever market share, accounting for 36.5 percent of total pickup sales in 2020, and making it once again Britain’s favourite pickup.